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The Pantheon | Image: Frankix | Dreamstime
FOCAL POINTS HELP OCCUPANTS MAKE DECISIONS
There are so many details that come together to make a wonderful architectural design; but what gets the most visual attention when someone sees a work of architecture? How does visual attention play into an occupant’s experience? The key is to understand that attention is a gradual process of adaptation where what gets our attention in the first moment may not get our attention moments later. Let me explain…
“Attention dynamically routes relevant information to decision-making areas in the brain and suppresses the surrounding center.” (1)
In other words, we are wired to visually find focal points that Read more
