Paolla Antonelli on Rapid Manufacturing (Video)

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THE IMPACT OF RAPID MANUFACTURING

Rapid manufacturing is developing beyond the ability to make “models” or “prototypes” — it is evolving into a way for designers to make a “brand” where their design actually is more of a “matrix”. Designers will be focusing progressively on a systems approach so users can “customize” their “version” of a design to their needs.

Here is a short video where Paolla Antonelli, the MoMA curator of Architecture and Design, discusses the impact of rapid manufacturing and how it will work:

Please note: If you are not able to play the video, make sure to click this article’s title above so you can view this video from the original Sensing Architecture page.

MASS CUSTOMIZATION

As customer selection allows for perhaps a greater multitude of “customized versions” to meet different occupant needs over time, perhaps architecture will be better able to feed occupant senses by integrating selections from a fuller spectrum of design ideas and choices — for less money and with minimal energy.



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